corporate sponsorships

[swampdragon]

I know that there are sillier ones out there but this seems ridiculous

The Rose Bowl is not the Rose Bowl anymore

Here is a line from an ESPN article

ESPN reported Bielema wants to coach the team in the Rose Bowl presented by Vizio,

[JudeBaldo]

I know that there are sillier ones out there but this seems ridiculous

The Rose Bowl is not the Rose Bowl anymore

Here is a line from an ESPN article

ESPN reported Bielema wants to coach the team in the Rose Bowl presented by Vizio,

How about alcohol companies sponsoring race cars. lol.

Have you ever been to the Rose Bowl? The mountains beyond the stadium are beautiful.

[johnnya24]

You think that's silly try this for size ... Mike Ashley (unlikable cockney git) bought Newcastle Utd (famous old North East football club), and renamed their historic 120 year old ground from St James Park ... to:

"sportsdirect.com @ St James' Park"

[revo]

The "....presented by ___" is not new, but still unusual. Usually the event is so big/traditional/whatever that it considers itself to be above corporate sponsorships that lead with the company name first, but sure do loooove the dollars that go along with it. The Kentucky Derby is actually "The Kentucky Derby presented by Yum! Brands." How's that one?

[johnnya24]

Saying that, the WSOP wouldn't be the same without Jack Link's Beef Jerky.

[JudeBaldo]

The "....presented by ___" is not new, but still unusual. Usually the event is so big/traditional/whatever that it considers itself to be above corporate sponsorships that lead with the company name first, but sure do loooove the dollars that go along with it. The Kentucky Derby is actually "The Kentucky Derby presented by Yum! Brands." How's that one?

Lol what is/are Yum Brands?

The Vizio sponsorship helped with the remodeling so I'm okay with it.

[TranaGreg]

You think that's silly try this for size ... Mike Ashley (unlikable cockney git) bought Newcastle Utd (famous old North East football club), and renamed their historic 120 year old ground from St James Park ... to:

"sportsdirect.com @ St James' Park"

that's funny.

next up: the Old Course at St. Andrews could become sportsdirect.com @ the Old Course @ St. Andrew's

[johnnya24]

that's funny.

next up: the Old Course at St. Andrews could become sportsdirect.com @ the Old Course @ St. Andrew's

Now he's trying to rename Ibrox Park in Glasgow, Sports Direct Arena ... if that goes through I'd suggest he gets a good bodyguard or 20.

[revo]

Lol what is/are Yum Brands?

The Vizio sponsorship helped with the remodeling so I'm okay with it.

Yum Brands is the parent company for Taco Bell, Pizza Hut & KFC.

[TranaGreg]

Yum Brands is the parent company for Taco Bell, Pizza Hut & KFC.

well that makes no sense at all.

[swampdragon]

The "....presented by ___" is not new, but still unusual. Usually the event is so big/traditional/whatever that it considers itself to be above corporate sponsorships that lead with the company name first, but sure do loooove the dollars that go along with it. The Kentucky Derby is actually "The Kentucky Derby presented by Yum! Brands." How's that one?

I agree but to see it called that in a news story seems just plain silly.

Find me a news story where the Kentucky Derby is called by the full name.

[Judge Jude]

Louisville basketball plays at the KFC Yum! Center

http://en.wikipedia.org/wiki/KFC_Yum!_Center

[revo]

I agree but to see it called that in a news story seems just plain silly.

Find me a news story where the Kentucky Derby is called by the full name.

"Todd Pletcher is a two-time winner of the Kentucky Jockey Club. WinStar Farm LLC’s Super Saver won the race in 2009 and returned to Churchill Downs the following year to win the Kentucky Derby Presented by Yum! Brands (GI). Gemologist, also owned by WinStar Farm, won it in 2011 and returned in 2012 to finish 16th in the Derby."

http://blogs.courier-journal.com/racing/2012/11/14/groupie-doll-could-take-on-boys-in-cigar-mile/

I agree, it seems silly.

How about the Los Angeles Angels of Anaheim? Now that's silly.

[JudeBaldo]

"Todd Pletcher is a two-time winner of the Kentucky Jockey Club. WinStar Farm LLC’s Super Saver won the race in 2009 and returned to Churchill Downs the following year to win the Kentucky Derby Presented by Yum! Brands (GI). Gemologist, also owned by WinStar Farm, won it in 2011 and returned in 2012 to finish 16th in the Derby."

http://blogs.courier-journal.com/racing/2012/11/14/groupie-doll-could-take-on-boys-in-cigar-mile/

I agree, it seems silly.

How about the Los Angeles Angels of Anaheim? Now that's silly.

Especially since it is an hour away from LA and may as well be in another part of the state.

[senorsheep]

Louisville basketball plays at the KFC Yum! Center

If I was a professional sports announcer, I would die a little bit on the inside every time I was forced to say the words "KFC Yum! Center."

I'm still amused by the various sports franchises playing in corporate brewery stadiums preventing their announcers from saying the actual names of other corporate brewery stadiums. "We're here at the ballpark in St. Louis" ... LOL